Your website is a critical piece of brand equity. How can you claim ownership of your web properties and manage them effectively? In this post we outline what it takes to manage the ownership of your digital properties.
There are many ways to meaure the success of your website. Effective website measurement starts with collecting and interpreting data about your website performance. For most users, Google Analytics is the place to start for website data.
Welcome back to Part 2 of our series, "6 Signs You Need a Wesbite Redesign." In Part 1, we covered three common technical problems that motivate a web redesign. In this final post we'll look at three common marketing problems that drive a web redesign.
Over the past decade, we've built websites that do just about everything you can imagine and throughout these projects, we've had the opportunity to listen to our clients' needs in-depth. Many of our clients have come to us with a current website already in place and would share their problems with us. In this 2 Part series, we're exploring some of the most common problems that drive businesses to consider a website redesign.
This question is really best answered after a few specific conversations between the client and the web design team. This is because the cost of building a software product depends on what you need it to do. Since every business has specific digital needs, the first step in pricing a website is understanding these needs in detail.Here are some common business needs that drive a new website design:
Who is at the center of your website’s universe? Do you take a company-centered or a user-centered approach? An easy way to tell is to look at who your website attracts. Is your website drawing in window shoppers, or is it churning out valuable leads on a daily basis?
If you're evaluating your CMS options, you might be considering Drupal vs WordPress. But it's tough to compare one CMS to another unless you first understand what kind of website you need. We can help you decide between Drupal vs. Wordpress based on whether or not you need an enterprise-level CMS.
It's Dangerous To Go Alone. Take This! And by "this" we mean some knowledge that will help you better understand what a website might cost.
This post is a cliff notes version of the Google Search Engine Optimization Starter Guide pdf. This document that Google put out is incredibly helpful, but also a bit daunting. So, my goal was to distil their 30 page document of recommendations down into 6 actionable tips.